30BET IGAMING MULTI SOCIAL MEDIA MARKETING
Boosted player engagement and acquisition for 30bet, setting a benchmark in the iGaming space.
Boosted player engagement and acquisition for 30bet, setting a benchmark in the iGaming space.
Channels Targeted
User Growth Milestone: +46% new user sign-ups
Massive Video Engagement: 35M+ video views (Facebook, YouTube, TikTok)
Expanded Global Presence: Global reach across UK, Europe, Australia, US
Our campaign for 30bet.com, a leading iGaming and sports betting platform, revolutionized player engagement and acquisition, establishing it as a standout in the digital gaming world.
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Multi-Platform Player Acquisition Drive :
Our ongoing social media campaign focuses on driving new user sign-ups and first-time deposits through the Live Casino Welcome Deal offer.
We manage their complete social media presence across Facebook, Instagram, TikTok, Twitter, and YouTube, delivering platform-specific content that aligns with current iGaming trends and user behaviour. The campaign is tailored to maximize visibility for live dealer games and exclusive promotions across these platforms.
🎯 The bonus offer is positioned as the gateway for new players to explore live table games, jackpots, and casino experiences with real money rewards, making it highly appealing to users searching for the best online casino and free betting tips
The Strategy Behind the Bonus
At the heart of this campaign is the Live Casino Welcome Bonus – a highly competitive offer designed to attract users searching for online casino real money, online betting sites, and sports betting in Las Vegas-style thrills. Our creative approach positioned the bonus as a must-try opportunity, with CTA-driven reels and cross-platform consistency reinforcing the message.
Platform Highlights & Performance
We used bold creatives, snappy reels, influencer-style content, and promo snippets to push reach and sign-ups.
Repurposed content across platforms amplified the reach, with Instagram content interactions hitting 10,643 (+120%) and Facebook link clicks reaching 481 (+114%). Twitter saw 4M impressions and 57.5K engagements, with a peak of 60 posts driving the conversation.
Traffic to 30bet surged, with average daily sign-ups up 46% within two weeks. A record 68,000 concurrent users joined the first global event, prompting expanded support teams. Facebook views climbed to 18,783 and reach hit 27,069 (+104%), while YouTube subscribers grew by +64.
Grew 0 to 309+ followers in facebook with branded video content and bonus-led posts. Our posts consistently drive high engagement and click-throughs to the bonus landing page, fueling conversions from casual browsers into real-money players.
For Instagram Content tailored around live dealer bonuses and major wins, using trending formats and stories. We’ve seen strong traction with content interactions crossing 10K and consistent boosts in profile visits and story views, reinforcing brand identity and player interest.
Eye-catching edits of casino gameplay, challenges, and promo reveals keep the younger iGaming audience hooked in Tiktok. Posts contribute to a steady stream of FTDs and app traffic positioning 30bet among the best UK online casinos targeting the TikTok generation.
We run fast-paced updates, user polls, and winner shout-outs in Twitter. Consistent engagement spikes help drive traffic to offers, especially during bonus drops and live events.
We produce Sports content, tutorial-style content, behind-the-scenes looks at live tables and promotional shorts. Subscriber growth and video retention metrics show clear upward trends in long-term brand engagement.
One of our top-performing Instagram Reel under the campaign achieved significant traction, reaching 748,871 views, with 99.6% of viewers being non-followers, demonstrating strong organic discoverability. The reel generated a total watch time of 42 days and 10 hours, with 80.8% of views coming directly from the Reels tab, showcasing the strength of our content optimization strategy. The high retention and reach of this video further validate our effective audience targeting and content planning across the iGaming social ecosystem.
Phase Two: Winter Spin Spectacular
The Winter Spin Spectacular introduced festive bonuses, teased across platforms. Instagram content interactions rose to 10,643, and TikTok’s #BetBattle generated 40,000+ user videos. A LADbible launch video garnered 1.9 million views in 48 hours.
Impact on Brand & Business
Our full-service campaign delivery has driven strong platform growth and new user acquisition:
📈 +46% increase in new user sign-ups in the first phase
🎥 35M+ video views across TikTok, YouTube & Facebook
💬 25K+ comments, 50K+ shares, 100K+ new users
🌍 Campaign reach extended across the UK, Europe, Australia, and Canada, aligning with traffic for top online sports betting and online casino searches
30bet is now seen as one of the best betting sites for players looking for innovative, fast-moving, and rewarding betting experiences online.
Results and Future growth
The performance of this campaign is fueling future strategy:
Expanded audience base across every platform
New user conversion through social traffic at an all-time high
With user engagement growing and platform data pointing toward sustained interest, our next phase focuses on scaling reach across geo-targeted markets like online sports betting Canada and the legal gambling sites in Amsterdam trend.
From reels to rewards, we’re turning 30bet.com into a multi-platform iGaming brand that speaks directly to digital-first players.
The numbers tell the story but this is just the beginning.
Followers built over a decade, transforming brands into industry leaders with loyal, engaged audiences.
Global views generated through groundbreaking viral campaigns that captured attention and drove conversations.
Revenue delivered directly to clients, showcasing the measurable success of our strategies.
Impressions achieved across platforms, keeping brands visible and top-of-mind in competitive markets.
Working with Socialtrend has completely transformed our social media strategy. Their innovative approach to organic growth helped us build an engaged audience and achieve incredible reach. They truly know how to turn creativity into results, and we’ve seen a significant impact on our brand presence.
The team at Socialtrend is exceptional. From crafting viral campaigns to driving authentic engagement, they’ve elevated our social media game beyond expectations. Their ability to combine trend-savvy content with measurable results has been invaluable for our brand.
Let’s discuss your goals and challenges over a quick email or call.
UK Office:
Phone: 0161 726 5937
10th Floor, 3 Hardman Street,
Manchester,
M3 3HF
US Office:
Phone: +1754 276 6385
1360 Sutherland St,
Los Angeles,
CA 90026
